As a design thinker and creator based in the Pacific Northwest, my work often blurs the lines between design, strategy, and writing. Curiosity is a primary goal.

Leading teams of designers, writers, and engineers to activate the evolution and stewardship of brands and their stories has been my recurring role for the past two decades. In close partnership with marketing teams and executive leadership, my responsibilities often blurs the lines between leader and maker, strategist and tactician.

I contribute clarity and vision to challenging projects, believing that good design improves the world. I’ve been able to accomplish this both as agency partner and internal brand owner.

The catalogue showcases work from the diverse range of my career, including the design powerhouse Sandstrom Partners and a deeply resonant season at Adidas. Working behind the bright lights of retail display design at Taylor enabled the opportunity to influence dozens of America’s biggest brands.

I try to manifest unique and unusual ideas from myself and inspire collaborators I work with to do the same in the spirit of curiosity and within an encouraging environment.

A significant amount of my work has been spent in experimental ideation, provided to clients thinking beyond the constraints of a particular product or campaign. The nature of this work is often unrealized but is represented in the catalogue, as it provides a useful insight into a process that many hide from public view.